All posts tagged: Fort Lauderdale Realtors

Oakland Park Florida LIVE + WORK Townhome


Townhome For Sale Oakland Park Florida a part of Fort Lauderdale Real Estate

Go Urban, Go Green at 43 Urban Village

Townhome For Sale, Oakland Park Florida, Fort Lauderdale Real Estate


This townhome is for sale Oakland Park Florida real estate opportunity. A boutique community, a groundbreaking eco friendly live/work development in Oakland Park, east of Andrews Avenue, designed for those who would like to capture all the possibilities of living and working at the same address. Yes, you’re smart! You’re unique! You’re creative! Just think of the possibilities and the money you will save living and working from home! This means a life without commuting and stressing the daily havoc of our overcrowded highways. It means more time for yourself, your family, your friends and your business.

This contemporary community features fifteen tri-level townhomes ranging from 1900 to 2700 total sq feet. Five of the homes, “The Live Work Collection”, have a commercial space with a storefront entry. This “Streetscape” townhome has the “Work from Home Option”, a dedicated first floor home office that could also be used as living space or a third bedroom as well. A truly unique townhome for sale property added to the famous Fort Lauderdale Real Estate in Oakland Park Florida.

These well-appointed 2 bedroom, 2 ½ bath homes feature open loft-style floor plans with a private balcony, volume ceilings, oversized light filled high efficiency windows, energy star stainless steel BOSCH appliances, quartz countertops, solid espresso wood cabinetry, 24” porcelain tile, two-car garage, Tiki Hut with barbecue, plus so much more!

Located just 1-mile south to the famous Wilton Drive, Wilton Manors, where you will find the very best restaurants and cafés, entertainment, clubs, dancing and nightlife. Shopping, art galleries and antique galleries too find their homes in Wilton Drive. Just 2.5-miles east are the coastline sandy beaches. North Lauderdale Beach, Las Olas Beach, Sebastian Beach and others are just a bike ride away. Enjoy all the beachfront has to offer from your new home.

Main Street, the urban flavor of Oakland Park, the dining district is only blocks away. Funky-Buddah brewery and beer bar awaits you for a night of conversation, dining and fun. Take a tour to see how this dynamic beer is brewed, bottled and distributed worldwide.

The epi-center of Broward County, Florida, downtown Fort Lauderdale is just 3-miles south with the very latest amenities of a smaller US City. Employment opportunities await you from Miami to Palm Beach County. The area is rich with internationally known restaurants and pubs and cultural attributes like the Children’s Museum and other popular destinations. Riverwalk of Las Olas with an IMAX Theater, museums, galleries, a comedy club that headlines well-known comedians from Vegas, Los Angeles and New York City, all embellish this area just minutes to 43Urban Village.

Now is the time to re-think the way you live your life. Separate yourself from the norm with a well crafted, energy efficient, affordable home at 43 Urban Village at a location central to it all. This gorgeous property is being exclusively listed by the Henri Frank Group brokered by ONE | Sotheby’s International Realty located in Fort Lauderdale, just 3-miles to this community. Realtors, Frank Vigliotti and Henri Vezie will be glad to schedule a private viewing of this property. Simply contact them via telephone at 954-604-9999 or by emailing
Asking Price $339,000.00
Also offered fully furnished $349,000


43Urban Village Townhome

Private Balcony

Private Balcony at 43Urban Village Townhome in Oakland Park Florida


Master Bathroom

Master Bathroom

Exterior Front of 43Urban Village Townhome

Exterior Front of 43Urban Village Townhome

Living Room at 43Urban Village

Living Room at 43Urban Village

43Urban Village customized kitchen

43Urban Village customized kitchen

Upscale BOSCH Appliance package included in this sale

Upscale BOSCH Appliance package included in this sale

Inviting entryway to your new home at 4399 NE 1st Terrace, #8, Oakland Park, Florida

Inviting entryway to your new home at 4399 NE 1st Terrace, #8, Oakland Park, Florida

hf-adminOakland Park Florida LIVE + WORK Townhome
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Henri Frank Group at ONE | Sotheby’s International Realty


The ink is dry on the agreement between the Henri Frank Group and ONE | Sotheby’s international Realty of Coral Gables Florida.


“The decision was very simple,” says Henri Vezie, cofounder of the group, “it was the next natural step for our business model to be brokered by an Agency like ONE | Sotheby’s international Realty, headquarters in Coral Gables Florida with subsidiary offices all throughout South Florida including Fort Lauderdale and South Miami Beach.”


Since its beginning in 2006-2007, The Henri Frank Group has specialized in residential & commercial real estate in areas like Fort Lauderdale, Wilton Manors, and South Miami Beach. The group has listed, sold and leased properties from Jupiter in Palm Beach County to Coral Gables in Miami-Dade County and the cities in between.


Frank Vigliotti Realtor and cofounder of the Henri Frank Group added, “by making this move we’ve just expanded our support staff since ONE | Sotheby’s international Realty offers us a listing coordinator and a transaction Coordinator, allowing us more time to service our existing client’s and grow our business.”


ONE | Sotheby’s International realty offers it’s realtors, broker associates and sales groups a long list of resources to assist in the sales. Professional associations, online presence, the strong branding of the Sotheby’s international Realty brand are all parts of the equation to success for those clients of the residential and a luxury real estate market.


Dyannah Callista, Realtor and former creative director and administrator for the group, will also continue to be instrumental in creating and developing marketing and advertising strategies for the clients of the group. Her expertise in brand recognition will also be a large part of her responsibility.


The Henri Frank Group has a long list of real estate transactions during the near decade it’s been joining buyers and sellers. Their global reach has bought them clients from over 20 key countries who are buying South East Florida homes and condominiums, and commercial properties. First time homebuyers, the 55 plus community relocating to this area and downsizing, growing families switching to larger homes and investors adding South Florida to their real estate portfolios, the Henri Frank Group has left no facet of this market untouched.


“Any transaction whereby all parties at the table are happy, it’s a good deal”, says Vigliotti. The Henri Frank Group joining ONE Sotheby’s international Realty is a win-win for everyone. “We are excited to have this opportunity to move forward but keeping in mind to continue working closely with the hundreds of clients we have from the past will be the key to our success.”


As the fastest growing luxury real estate brokerage firm in South Florida, ONE Sotheby’s International Realty has nine offices in Fort Lauderdale, Coral Gables, Miami Beach, Bay Harbor Islands, Sunny Isles, Brickell and Key Biscayne. In addition to its luxury brokerage division, the firm also boasts a development sales division, representing some of South Florida’s most successful and prestigious condo developments. In 2013, ONE Sotheby’s International Realty achieved sales of more than $1.6 billion, and realized a 36 percent growth year-over-year from 2012, holding the majority market share of condominiums sold for over $1 million in South Florida. For more information about ONE Sothey’s International Realty, visit


To read more about the Henri Frank Group, real estate market conditions and customized property searches, visit the HFG website,




hf-adminHenri Frank Group at ONE | Sotheby’s International Realty
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43 Urban Village Live + Work New Construction

911499_120043 Urban Village Live + Work New Construction


written by: Frank Vigliotti, Realtor®, Global Sales Associate

Henri Frank Group at ONE | Sotheby’s International Realty



Fort Lauderdale – Oakland Park, Florida, home of the 43 Urban Village, listed among the top 10-small American cities of the future.


43 Urban Village is a ground breaking LIVE+WORK community located in the city of Oakland Park, on the Fort Lauderdale along the coastline beaches of Broward County Florida. With its unique amenities and location, this brand new community adds to the mix, the natural beauty of South Florida. The new 43Urban Village development is attracting tremendous attention and interest.


Recently, the FTI Magazine by annual ranking of cities in the Americas highlights another benefit to living at 43Urban village: Fort Lauderdale is a listed amongst the top 10-small American cities of the economic potential and its bi-annual rankings report for 2013/14. Fort Lauderdale Mayor Jack Seiler said, “this ranking by FTI magazine serves as an international recognition of the city of Fort Lauderdale that we are continuing to move forward on the right track. The cities sound fiscal management, progressive economic development initiatives and long-term infrastructure investment strategies have created a high level of optimism that is triggering billions of dollars in private and public investment. ”


In addition to its location and top ranking of a US city, 43Urban Village boasts numerous amenities and lifestyle perks, including pedestrian-friendly neighborhood. The combined living and working spaces that allow for a zero commute lifestyle, the building design for more energy efficiency, the proximity to shopping and services and the bus lines less than a block away. Architectural and design features include 9’8″ ceilings on all levels, 8 foot interior and exterior doors, bamboo wood floors (optional) on first and second floor and oversize loft style hurricane protected PGT windows.


43Urban Village is constructed in this urban area, with wide-open space and providing an popular alternative to suburban sprawl. The combined Live-Work model makes the best use of scarce resources here in South Florida, land. The 43Urban Village live + work lifestyle promotes the most environmentally friendly way to run a business in the work space and a lifestyle for 2014 and into the future.


Henri Frank Group at ONE| Sotheby’s International Realty Fort Lauderdale office, are the exclusive listing agents for 43 Urban Village. They extend their business experience, knowledge of the South Florida real estate market and outstanding personal service to its clients.


As the fastest growing luxury real estate brokerage firm in South Florida, ONE Sotheby’s International Realty has nine offices in Fort Lauderdale, Coral Gables, Miami Beach, Bay Harbor Islands, Sunny Isles, Brickell and Key Biscayne. In addition to its luxury brokerage division, the firm also boasts a development sales division, representing some of South Florida’s most successful and prestigious condo developments. For more information, visit


For more information about this ground breaking new construction project, 43 urban Village, please call, email or text us at (954) 604-9999, or visit us on the web,


hf-admin43 Urban Village Live + Work New Construction
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Selling Your Home






written by:  Frank Vigliotti, Realtor, ABR, CDPE, PA



Selling your real estate in South Florida? You must contact the group to set up an appointment and find out what we offer. Call us at 954/604-9999 or email us a request to meet with you, We will show you all of our past market strategies and advertising that we’ve done to sell our client’s real estate.

The Henri Frank group has sold millions of dollars of real estate. They have sold hundreds of residential and commercial properties. And they spend thousands of dollars each month on marketing and advertising their listed properties.

These are just some of the important things that you should consider when hiring a Realtor to sell your real estate. The listing agent should possess a strong background and experience.


The real estate market and South Florida is unique in comparison to other parts of the country. We are supposed to buyers from all over the world. The Henri Frank Group just in the last 18 months have sold properties to buyers from over 20 different countries.


International buyers have become a major part of the market. A strong global marketing and advertising strategy must be a part of the plan to sell property in South Florida. Be sure when interviewing listing agents that this topic is part of what you discover about them.


Asking important questions are the key to getting the highest price for your property and selling your property in the quickest amount of time. The interview is one of the most vital parts to the overall recipe for a successful real estate transaction.


The Henri Frank Group has the experience, has the background, and takes the job of selling real estate very serious, whether it’s commercial or residential property.


To show our broad range of properties and areas from Palm Beach County to Broward County and Miami-Dade County these are just some of our recent sales in South Florida. Transactions include a two-story, single-family home with five bedrooms, two and half-bath in Boca Raton. We also sold a condominium in the famous Continuum luxury high-rise in Miami Beach and a brand-new construction townhomes in Oakland Park Florida.


Go to the Henri Frank Group website and get acquainted with our experience and strategies to sell your home in South Florida.



new luxury condospropertybackview_1200VANTAGE VIEW ENTRANCEmasterbathroom_1200

hf-adminSelling Your Home
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Buying My First Home | Stop Renting

Young couple in the kitchen

My clients who are investors buy properties to rent them in South Florida may not like this blog today.


Written by:  Frank Vigliotti, Realtor, ABR, CDPE, PA

July 24, 2014


Since 1999 Henri Vezie cofounder of the Henri Frank Group has been selling real estate here in South Florida. Frank Vigliotti has been selling real estate together since 2005. Together we have rented hundreds of properties. We specialize in residential sales in South Beach Miami, Fort Lauderdale, Boca Raton , Plantation, Lighthouse Point and other cities along the eastside coastline.


One sale that sticks out in my mind, even four years later is a gentleman who came to me by referral to explore his option to home ownership. He had rented the same apartment month over month, year over year for nearly 20 years. Hesitant at the start, he took nearly 12-months to purchase a property in South Florida.


To help and make the decision about renting versus owning a property was easy for me to help him forward. I simply calculated all those months that he paid rent to his landlord. Nearly 240-rental payments were made to the landlord. The rent began at $700 per month and over the years until the last month his rent was $950. Taking the average of $825 this person paid nearly $200,000. Once I presented that illustration to him the process became much easier. Do it for yourself by calculating what you’ve paid in rent over the years.


A single-family home in Boynton Beach Florida in Palm Beach County there was single family house with 2- bedroom, 2-1/2 bath. It was listed for $155,000 which was lower than what the Lender approved for his financing. The house had everything this buyer wanted from the one car garage to the wide-open space, updated kitchen with newer cabinetry, granite countertops and split bedrooms.


After hard negotiations, I was able to negotiate a price of $142,000 for this property. My buyer was ecstatic to know that the house he wanted could be so affordable. The monthly mortgage payment was only $536.40. The property taxes and the insurances were added and the total monthly payment worked out to be $956 per month.


That payment doesn’t take into consideration the deductions from his 1040 taxes, the mortgage interest and the property tax which will give him nearly $1200 more of a refund, $200 per month. That brings down the $956 monthly payment to $756. That is lower than what he was paying to his landlord over the last 20-years that earned him no equity as it wasn’t his property.


Buying a property in South Florida, we can help.

All realtors are not the same. Some specialize in luxury real estate, some specialize in Condominium purchases, others only within a small section of a particular city or township.


The Henri Frank Group specializes in many different aspects of real estate which one is first-time buyers. If you are now renting and have been thinking about purchasing a property I suggest now is going to be better than later. Certainly three and four years ago the home prices in South Florida were less than they are now, however they are not going to go back down, rather continue to climb upward.


That same single family home that my client purchased is now upwards of $200,000. That should not intimidate you, that should motivate you to stop renting and look at your options for purchasing real estate. Take control of your financial destiny. Start by taking your monthly house payment and turning into an asset that grows.


Short sale process in Fort Lauderdale FloridaTo begin the process if you need financing is to speak to a lender who will prequalify you and tell you according to your income and current debt the amount you could afford for the purchase of a property. For nearly 10-years the Henri Frank Group has been using the mortgage banker Lynn Whitefall of Supreme Lending. There are many reasons why we have developed this relationship, the foremost is that Lynn is available, unlike the bankers of the major banks, 7-days a week she will assist you. Her specialty, as is ours, working with first time buyers. You can take a look at Lynn’s background and her website that outlines the steps to take for financing.

Here are links about Supreme Lending in the South Florida area. Lynn Whitefall mortgage banker, has her own personalized website that you can check out. I particularly like her website over dozens of other mortgage based sites as it is easy to use and gives accurate information about mortgages.



Now can be the time for you to embrace the dream of home ownership. Contact Henri Vezie, Dyannah Callista, Frank Vigliotti of the Henri Frank Group and we will personally be sure you get started in the right direction and end with the home of your dreams. You can call, text or email us, 954-604-9999.

Visit the Henri Frank Group website for more information on the real estate market, property searches and other information that is important when buying a home.


Our inventory of properties for sale are there lowest in the past 10-years. We are the exclusive Listing Realtors for the 43Urban Village. A brand new townhome community and LIVE+WORK homes too. Lynn Whitefall of Supreme Lending is one of the preferred lenders at this community. Come and talk to us about this buyer opportunity and the others we have for you!


We look forward to hearing from you.






hf-adminBuying My First Home | Stop Renting
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Condominium in Pompano Beach Florida | The Henri Frank Group


Condominium in Pompano Beach Florida is being offered by The Henri Frank Group, South Florida, USA.


written by: Frank Vigliotti, Realtor,

Co-Founder Henri Frank Group, July 20, 2014

A unique three bedroom, two bath condominium is located in east Broward County, east of Federal Highway, also known as Route 1. Less than one mile to sandy beaches of Pompano Beach, bike, walk or drive to the gorgeous coastline of South Florida.


One of the extraordinary features of this unit, the 3 bedrooms and two baths are split into a two bedroom, one bath with updated kitchen and a one bedroom, one bath with efficiency kitchen. Perfect for guests, mother-in-law suite or an income producing property to help you offset the costs of home ownership. Property taxes are approximately 2% of your purchase. If you qualify for the homestead tax credit here in Florida your property tax would fall to one of the lowest tax brackets in Broward County. This is why, take your purchase price, $99,000 less $50,000 homestead credit and you will pay 2% of $49,000 which is approximately $1,000 per year. $80 per month for property tax makes this condominium even more attractive.


The condo association fee at $300 per month adds up to $380 per month for carrying cost. Master insurance is provided by the Association. However, you will need to purchase insurance for within the four walls of your new home-condo. Depending on the amount of content insurance you purchase will determine the yearly rate. With my experience, I would estimate that to be approximately $900-$1200 per year. Even with the additional $100 per month added to the $380, under $500 for this size property, this is a deal you should seriously consider if your price point is $100,000 or less. These buyer opportunities don’t present themselves often in the South Florida real estate market of 2014.


South Florida Investors this is an opportunity to strongly consider. The location, the configuration and low carrying cost makes this a winning property to add to your portfolio. Yes, you can rent this condominium right away.


If you’d like a private viewing, please contact Dyannah Callista, Realtor in the Henri Frank Group at 954-830-1454. Text, email or call Dyannah right away as this property won’t last long. I know that’s a cliche  within the real estate world, but this definitely applies to this Pompano Beach condominium.


Although some members of the group have been Realtors since 1999, The Henri Frank Group was formed back in 2006. They have been successfully bringing buyers and sellers together. From Palm Beach Gardens, Jupiter in Palm Beach county to Miami’s famous South Beach and everywhere in between, call, email or text us at 954-604-9999 for questions about Real Estate.




hf-adminCondominium in Pompano Beach Florida | The Henri Frank Group
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OPEN HOUSE May 31, 2014 | 43Urban Village Brand New Construction

Open house Saturday, May 31, 2014 43Urban Village Brand New Construction

43Urban Village Urban Townhomes


The event will be from 11 AM to 2 PM east of Andrews Avenue at 4309 NE 1st Terrace in Oakland Park, Florida. If brand new construction interests you, 43Urban Village should be on your list to visit this Saturday.


These gorgeous three story townhomes with a contemporary urban style await you. Two bedrooms plus a den or home office + 2 1/2 bath and a two car garage, starting at $279,999.  Buying brand-new construction at nearly $135.00 per square foot is less expensive than some of the 50-year-old homes and condominiums that we sell here in South Florida.



Gourmet Home Chef Kitchen

Gourmet Home Chef Kitchen

Come to our open house and get a preview of these units. There is one unit has one unit left that you can move in 3 to 4 weeks, $279,999, these homes are well-equipped with BOSCH appliances, an upgrade that is no charge to the buyer, cooking island, large pantry and custom cabinetry galore. Off the kitchen is a dining area for a table to seat 10-12 guests.


Typical loft-style with wide open space, to the other side of kitchen is the huge living area. The most current hurricane impact windows, doors throughout and sliders off to the outdoor terrace are just some of the high-quality building materials.  


There’s more, another upgrade that sets the tone of the urban style and the buyers aren’t being charged are the handrails. They are sleek nickel plated spoke style with oak frame. The texture, metal with wood is gorgeous. Developer Robert Saporiti, owner of IDI Urban Developers had originally planned to use half drywall dividers but decided to instead install these custom handrails.


Custom Handrails

Custom Handrails



On the third floor are the two bedrooms, each with a private bathroom. The master suite has a gorgeous bath with a double sink furniture vanity made of hard wood, espresso tone stain, and to add that contemporary style a frosted glass top, sleek hardware and Moen hardware. The master bath also features a frameless glass enclosure, another no charge upgrade and for privacy, a water closet. Tile floors and tiled shower finish off this bath perfectly.


Off the master bath are two large closets leading into the bedroom, wired for cable, a land line and enough outlets to get connected to all the digital services.


For more information contact the Realtors representing the sales of this community at the Henri Frank Group at Re/Max Preferred, Dyannah Callista, Henri Vezie and Frank Vigliotti. Call, click or text us at 954-604-9999.


or email us at




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hf-adminOPEN HOUSE May 31, 2014 | 43Urban Village Brand New Construction
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Florida Real Estate SOLD by the Henri Frank Group

Florida Real Estate SOLD by the Henri Frank Group



Written by:  Frank Vigliotti, Realtor, CDPE, ABR, PA

Date:          March 17, 2014


Young couple in the kitchenThe demographics of this region have changed drastically in the past five years and have had a drastic effect on our Real Estate Market in Fort Lauderdale, Wilton Manors, Oakland Park and cities throughout Broward County.


The infusion of people from all over the world has been a large reason for this change. We at the Henri Frank Group have sold properties here in Broward County, Florida, USA, to Real Estate buyers from 19 different countries.


And the attraction of the real estate here in East and West Broward County continues to grow. Many people from India to European countries to South America have migrated to the city of Weston, the furthest city in the western region of our County, located right east of the Everglades. In October 2011, Weston was ranked #1 Nationwide Housing Market in a Businessweek survey of 1,000 largest cities nationwide. Property values had risen 15.1% from February 2009 to August 2011 when most areas declined.


The demographics along the coastline in Hallandale, Sunny Isles, Lauderdale-by-the-Sea, Fort Lauderdale and Pompano Beach, continue to have many Americans from the north east, mid-west cities like Chicago and the west coast of the United States like San Francisco and San Diego. Cash buyers of residential homes, condominiums and townhomes are coming from Turkey Dubai South America Europe countries like Greece, France, England, Italy, Portugal and many other regions of the world. These buyers are also sweeping up the commercial foreclosures and short sales, buying up these properties as well.


South Florida and Broward County has become a part of the United States that we find is a region of diversity. As Realtors®, understanding the buyers in our market, our connections and contacts help in our marketing and advertising strategy. When the Henri Frank Group is hired to be your selling Realtor® and represent you in the sale of your property, a portion of the marketing plan is International marketing.

ReMax also offers us a global network of over 60,000 real estate agents from nearly 65 countries. We are directly tapped into the residential and commercial real estate network with many of the agents who are waiting to get properties For Sale in the USA and especially in South Florida, as there client base is looking for relocation, a vacation home or above all, USA real estate investments.


When choosing a Realtor to sell your property, choosing Realtors® with a Local, National and International marketing and advertising strategy will always be an advantage to you. Having this Global reach will help your listed residential or commercial property. Henri Vezie, Realtor and Frank Vigliotti, Realtor, founders of the Henri Frank Group will work for you to sell your property quickly and at the highest market value.


For more information about the Henri Frank Group at RE/MAX Preferred, go to our website,







hf-adminFlorida Real Estate SOLD by the Henri Frank Group
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Poinsettia Heights Home For Sale | 1426 NE 17th Ave | Fort Lauderdale Real Estate


1426 exteriorfrontphotoLOCATION! LOCATION! LOCATION! Upgraded Poinsettia Heights Mid-Century home at 1426 NE 17th Avenue, Fort Lauderdale. Only 1.5mi to the Fort Lauderdale Beach, Wilton Manors and Downtown Fort Lauderdale. 4-bedroom, 3-bath. Beautiful gated entry courtyard to the front entrance. Nearly 2,200sqft living area.


Exquisite Master Suite with large sitting area, large walk-in master closet; master bath lined with Jerusalem tile, master shower with rain shower and spa jets.


Updated kitchen with granite, stainless appliances and designer cabinetry. Lots of storage in the kitchen and an added pantry in the laundry room off the kitchen. Extra refrigerator too. This kitchen is large enough to have a table and chairs for an eat-in-kitchen. Snack bar that can be used for a breakfast bar, or a conversation space.


Gorgeous heated jacuzzi pool surrounded by Chicago brick pavers and tropical landscaping. Perfect for entertaining! Garden bench with outdoor sink to maintain your tropical plants, shrubs and gardens. Large storage shed with shelving and work bench. 


Just blocks away from shopping: Whole Foods, Publix, Fresh Market. Entertainment: Gateway Theater, AMC 10 Movies, Broward Performing Arts Center, Parker Playhouse. Holiday Park with basketball courts, tennis courts and picnic area. Starbucks, Dunkin Donuts and all your favorites are a bike ride away.


Poinsettia Heights is a neighborhood just south of Wilton Manors and to the east is the beach, south is Downtown Fort Lauderdale. This area has a minimal number of multi-family properties and Condominium communities, Many of the homes have been completely remodeled and upgraded as this property. There are also many brand new homes built by local designers and contractors. This adds value to all of the homes in Poinsettia Heights.


Just reduced to $499,900. This won’t last long.  For a private viewing of this property, contact Henri Vezie and Frank Vigliotti of the Henri Frank Group at REMAX, members of the Greater Fort Lauderdale REALTORS® Association. Offices in Fort Lauderdale, 2810 E Oakland Park Blvd at the corner of Bayview Drive. Also located on the Drive in Wilton Manors at 2166 Wilton Drive, Wilton Manors.



Cell Phone: 954-604-9999

Text: 954-805-5288



hf-adminPoinsettia Heights Home For Sale | 1426 NE 17th Ave | Fort Lauderdale Real Estate
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Listing Agent, Just Say No! Fort Lauderdale Real Estate

Listing Agent, Just Say No!

Fort Lauderdale Real Estate


Realtor at REMAX Preferred in Fort Lauderdale Henri Frank Group Frank Vigliotti Henri Vezie


Written By:         Frank Vigliotti, Realtor, ABR, CDPE, PA

Date:                     Monday, December 30, 2013




What’s all the talk about the long used term, “Listing Agent?” It has forever implied a REALTOR® is hired by a property owner to sell their home, condominium or multi-family property. They gather information and type it into the MLS [multiple listing service] and wait for Buyers Realtors® to request showings of the property. Many “Listing Agents” are not even posting proper pictures of the property, which studies show is the #1 factor of marketing and advertising a property.


The Henri Frank Group at RE/MAX Preferred, Realtors®, Henri Vezie and Frank Vigliotti strongly agree with this change of reference for real estate agents hired to sell a property, not only in South Florida; Fort Lauderdale, Wilton Manors, Oakland Park, Miami Beach, but nationwide throughout the United States.



Wikepedia Defines the Listing Agent

“A real estate broker or real estate agent is a person who acts as an intermediary between sellers and buyers of real estate/real property and attempts to find sellers who wish to sell and buyers who wish to buy,” is the official Wikepdia definition.


There is a new awareness and recent discussions about the term “Listing Agent.” The long list of responsibilities, the work it requires to sell a property and the consumer perception of what REALTORS® do to get the task done is at the forefront of this very important issue. So many sellers do not fully understand the tremendous marketing, merchandising, negotiating and social media skills needed of top-producing REALTORS®. There is plenty of work and required skills required just to be awarded the task of selling a real estate property. Therefore, beyond getting the home to sell is a long list of things “TO-DO” to get to SOLD.


By using the term “Listing Agent” wipes away those things “TO-DO” and minimizes the enormous value of REALTORS® to get the most money, determining the price for the property, recognizing the homes positive aspects[known as product], the place and promotion. This is better known as the “Four P’s of Marketing.”


Mr. Allan Dalton,, former CEO of, and his colleague Michael Oppler, had done a seminar on Strategic Thinking at the National Association of Realtors® in San Francisco. They have begun the discussion of changing the “Listing Agent” reference to a better, more accurate description of what it requires of Realtors® to bringing sellers and buyers together, to bring a successful transaction to a close.


Sellers all across the country are asking, “why a handsome compensation/commission to simply list my home?” That question clearly indicates the misunderstanding of what the Realtors® responsibilities of selling a real estate property.



Earning the Respect of a Marketing Agent

There are suggestions of changing the reference “Listing Agent.” Wiping away the stigma this term has created, that the Realtors® have no or very little value and certainly not worthy of the typical 3% commission-compensation to the seller’s real estate agent, not to mention another 3% to the buyers Realtor®.


Allan Dalton and Michael Oppler are suggesting references of a Realtor® representing a seller in the sale of their property that will create a clearer understanding and a greater respect of the real estate agent. “Marketing Realtor®” or the “Selling Realtor®, two descriptions that Dalton and Oppler suggest are better than “Listing Agent.”


Professionalism, knowledge of real estate, coupled with marketing and advertising is essential to apply when selling real estate. Especially in the South Florida real estate market as we are presented with challenges that other markets in the United States those skills don’t apply.



The Henri Frank Group Realtors® are Marketing Agents

We are proud to demonstrate to our perspective sellers, all the facets of the listing process. We create a customized marketing plan and advertise extensively to fulfill the strategy for selling our customer’s homes, condominiums, townhomes and multi-family properties.


Visit our website, for more information about the Henri Frank Group. We’ve also created this venue as a resource for our clients; both buyers and sellers. Let us know what you think.


Listen to our radio program on BLOG TALK RADIO or go to our website to listen to our show when you have the proper amount of time. Visit the radio page of the Henri Frank Group website:



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Listing Agent, Just Say No! Fort Lauderdale Real Estate




hf-adminListing Agent, Just Say No! Fort Lauderdale Real Estate
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